“All of us are travellers lost,
our tickets arranged at a cost
unknown but beyond our means.
This odd itinerary of scenes
– enigmatic, strange, unreal –
leaves us unsure how to feel.
No postmortem journey is rife
with more mystery than life.”
The book of Counted Sorrows
by Dean Koontz.
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STORYTELLING CASE STUDY
My client purchased a game reserve in South Africa’s Eastern Cape province and needed a content marketing campaign designed to achieve 3 primary objectives:
1. To announce the change of ownership to the travel trade
2. To change the guest profile from hunters to leisure tourists
3. To grow brand awareness and guest bookingss.
Here’s how the brief was addressed…READ MORE
WEBSITE CASE STUDY
Based in Atlanta, Georgia, my client needed a logo and e-commerce enabled website for hard wood flooring systems supplied to installers and DIY retail outlets across the USA.READ MORE